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UX/UI design agency for SaaS

Building brands and products customers never want to leave

We're a specialist UX design agency working with growing SaaS companies like yours, strengthening your brand, UX and UI design to create digital experiences that keep your customers coming back for more.

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Testimonials

What our clients say

Vector's talented design team immediately got what we were trying to convey with our brand and were able to collaborate with our own team to successfully produce a fantastic redesign of our visual identity and website."

Jonny White
Jonny White
Founder & CEO, Ticket Tailor

From the first sketches, we were impressed at how quickly Vector grasped our objectives and came up with truly original designs. We've received tons of praise for the new website. "

Samantha Bohbot
Partner and Chief Growth Officer / RockawayX

As a small team managing all aspects of a B2B SaaS, bringing Vector on as a design partner has transformed the quality of our content. We now have a brilliant library of social media templates, giving us a consistent brand look we love. "

Izzi Dorrian, Co-Founder, Habitude
Izzi Dorrian
Co-Founder, Habitude

We loved working with Vector. Rebranding our small business was a huge undertaking: high risk, high emotion but they guided us through with empathy, expertise, patience and creativity. We're so happy with the finished product."

Jonathan Bull
Jonathan Bull
CEO, EmailOctopus

We really enjoyed working with the Vector team - their process quickly established the goals and requirements of the project before they worked within our existing brand to deliver a fantastic refresh of Canopy's marketing website."

Vina Mistry
Marketing Manager, Canopy

the Vector team were very switched on to our requirements and understood what we needed from the start and then throughout the project."

Greg Tee
Director of Business Development, Lumis

Our services

Your SaaS product and brand, hand in hand

Our clients choose us because we know what works when it comes to SaaS design. We dive deep to truly understand what makes your customers click for both the SaaS web design and product sides of the business, undertaking research and testing ideas in a collaborative environment to hone in on what makes great UX/UI and now, AI/UX design. That's why Vector has become the UX/UI design and development agency companies of all sizes come to for success.

Our clients get a branding, marketing and product design agency rolled into one - we are a boutique company and treasure every client relationship and work hard to make the most of the time and budgets we are given. We love what we do and that translates to what we design and build for our clients. From designing onboarding flows to creating design systems, we're here for every stage of your digital product journey.

SaaS product design

If your digital product isn’t providing value for your customers, they’ll look elsewhere. We make sure your product is easy to use, enjoyable, and drives customers to your product’s aha moment.

SaaS brand design

But your product isn’t the whole story. You also need a brand that resonates with customers, communicating your personality and values. That’s how you build long-term relationships.

About us

We are a leading SaaS UX/UI design agency

Clutch 5 star rating link to Clutch reviews

Vector is a London-based UX/UI design agency, working across brand, product and marketing design for technology companies worldwide.

We believe design can be your key difference in a competitive market and we'll make sure your digital product stands out from the crowd with best in class UX/UI design.

Vector's services are trusted by start-ups, scale-ups and established companies around the world. We focus on 2 key areas for our clients: growth, through the creation of highly engaging branding and web design, and customer retention, with leading UX/UI product design.

Learning about you and your customers is at the heart of our SaaS design process and working collaboratively and quickly is how we achieve successful SaaS design.

Our process

Understanding your customers

Diving deep into what makes your customers click, using a combination of customer interviews, prototyping, and testing. This knowledge and understanding drives your UX strategy and implementation, empowering you to make better SaaS product design decisions.

Project EmailOctopus

Boosting product engagement

Using our specialist knowledge of SaaS branding and product design to boost customer engagement and drive product usage. Communicating your value proposition, improving your onboarding flow, and enhancing your product’s features.

Project TicketTailor

Optimising at every stage

A software product is never truly finished, so we stick with you to constantly improve your product. Setting goals, analysing your product usage data, and helping you make continuous improvements. We also provide you with a design system, enabling you to take your product’s design into your own hands.

Project City Academy

SaaS design resources

Explore our specially created Figma design resources for digital product and marketing teams.

100+ Free SaaS illustrations

Over 100 icons, characters and scenes ready to use on your SaaS marketing website and your digital product interface.

310 Likes 9.4k Users

SaaS marketing wireframer

This is a fully customisable set of components, blocks and layouts that will speed up the creation of wireframes - a key step in the marketing website design process.

51 Likes 1.5k Users

SaaS product wireframer

This is a fully customisable set of components, blocks and layouts that will speed up the creation of wireframes - a key step in the product design process.

64 Likes 2.1k Users

Frequently asked questions

What is a SaaS design agency?

It's a design agency that only works with software companies. They understand and specialise in things like user onboarding, converting free trialers in to paying customers, dashboard design, feature UX and keeping users engaged long-term. They typically cover three areas: product design (the app itself), branding, and marketing design (your website and landing pages).

What services do you offer SaaS businesses?

We are a UX design agency providing branding, marketing and product design and build services for early stage start-ups right through to established companies worldwide. We provide a full suite of design services including UX research and design, branding, web design, landing page, social media design, MVP creation, UI design, prototyping and custom code builds.

What makes your agency different from other design agencies?

We are focus on SaaS design, development and marketing. Other agencies may cater to a wide variety of sectors and business types but we only work on those projects. That means our team, processes, skills and experience are all geared to the unique challenges that software design projects have.

What is the best SaaS design agency in the UK?

The best SaaS design agency depends on what your company needs. If you’re a bootstrapped or early-stage SaaS company looking for an agency that covers brand design, product UX/UI and marketing websites under one roof, Vector is one of the few UK agencies offering all three as a specialist SaaS design and build service. For teams with a rolling product design backlog who want a dedicated designer on a subscription model, Eleken is a good option. For enterprise SaaS companies with larger budgets, agencies like Clay and MetaLab deliver premium work at a higher price point. We’ve written a detailed comparison in our guide to the top SaaS design agencies for 2026.

What is the best UX design agency in London?

For SaaS companies specifically, Vector is a London-based UX/UI design agency with deep expertise in software products - we’re based in Hackney, East London (1 Mentmore Terrace, E8 3PN) and work with SaaS companies across the UK and internationally. We cover brand design, marketing websites and product UX/UI, which means your entire digital presence is designed by one team that understands your product inside out. If you’re looking to undertake UX work beyond SaaS, agencies like Pony Studio and Super User Studio also have strong London presences. The right choice depends on your industry, budget and whether you need specialist SaaS experience or more general UX capabilities.

What's the difference between SaaS and traditional web design?

SaaS design has 2 faces to it: the marketing site that sells the digital product, and the product itself that people use and come back to habitually. That means tackling things like dashboards, user roles, onboarding, and constant iteration based on real user data. Whilst it shares core design principles with traditional design it has several aspects which make it highly specialised also.

How does your design process work?

We use our ‘4D’ process for design and development projects: 1. Discovery where we learn about the product, marketplace and requirements, 2. Define the solution with documents, wireframes and user maps, 3. Design with detailed wireframes, hi-fidelity designs and prototypes and then 4. Deliver the project in the form of code or handover to your development team.

Do you work with in-house teams or do everything yourselves?

We love working in-house teams! Many projects we undertake require design only as the company has their own development teams to fulfil the build. We are happy to provide design files, do a full handover with your team and provide support in the form of QA and testing. We also work closely with in-house marketing teams when designing brand and marketing.

Do you provide development services as well, or just design?

Yes, as a SaaS design agency we build many of the marketing websites we design and are experienced in Wordpress and Webflow. We also do bespoke development for SaaS products - integrating with your in-house team to build the product interfaces we design.

What tools do you use?

Our core design tools are Figma and the Adobe Suite though we have good experience of working with UXD and Sketch as well if you already have design files in those softwares. Our project documentation is in Google Docs and Notion and we use Trello for project management and email and Slack for communication. We are happy to work with your preferred tools though and have experience with Jira, Asana, Clickup and many other PM and communication tools.

How long does a SaaS design project take?

As a UX design and development agency we specialise in delivering projects quickly but how long a project takes really depends on the requirements - for marketing websites where we are designing and building from scratch, we’ve been able to turn around projects in as little as 4 - 6 weeks. SaaS product design where we are designing a full product interface can often take longer, averaging somewhere between 8 - 12 weeks.

Will you provide ongoing support after the project is complete?

We are happy to support you beyond the core deliverables in fact that is our preferred way of working. The type of support we offer our clients includes marketing website updates - design changes and adding sections, landing page and social media design, SaaS design updates - adding features or improving the UX of legacy sections and finally consultancy in the form of UX research, UX audits and performance reviews for marketing channels.

How do you ensure effective communication during the project?

We believe in the collaborative approach when it comes to SaaS design projects but also appreciate that our clients don’t all have time to answer Slack queries all day. So, we adapt to your needs but at a minimum we have a weekly status call, a project board on Trello and set up an optional Slack channel - the cadence of updates on the last of those is up to you. We avoid email for project communications simply because there are likely to be multiple individuals working on a project and it’s much better to have information in a centralised space.

What’s the difference between a SaaS design agency and a freelancer?

A freelance SaaS designer typically offers a single skill set - usually UI design or UX research - at a lower day rate (around £300–£600 per day). An agency provides a team with complementary skills including strategy, UX research, visual design and often development, along with project management and quality assurance. Freelancers work well for specific, well-defined tasks with tight budgets. An agency adds more value when you need strategic thinking alongside execution - for example, a rebrand, a website overhaul or a product redesign where multiple disciplines are required. At Vector, our clients get senior designers working directly on their project, with the strategic depth of an agency but the personal attention of a small team.

How do I choose a SaaS design agency?

Look for an agency that specialises in SaaS rather than working across all industries. SaaS design has unique challenges like onboarding flows, dashboard design, feature discovery and adoption, upgrades and more that generalist agencies often don’t have expertise in. Ask to see case studies with measurable results, not just strong designs. Check whether they cover all three areas you might need (brand, marketing website and product UX/UI) or only one, since working with a single agency that does all three produces more cohesive results and saves money. Finally, ask what happens after the project ends - the best agencies offer ongoing support for the long term.

How much does a SaaS design agency cost?

Most SaaS design agencies charge between £5,000 and £75,000+ per project depending on whether you need brand design, a marketing website, product UX/UI or a combination. Monthly retainers typically range from £2,000 to £8,000 for ongoing design support. At Vector, our branding projects start from £5,000 for a visual identity package and our marketing website projects start from £10,000. We’ve published a full breakdown of SaaS design agency pricing by project type, pricing model and company stage in our 2026 pricing guide.